Merchandising & Sales Visits
Our Extensive Services
As a retail store, you should be relying on the experts to maintain the organization of your store. At Devrew, we work with stores across Canada to build sales displays, set up Point of Purchase (POP) materials, and organize planograms for merchandise. We use our experience to help support you with your store initiatives and increase your sales.
Modulars, Endcaps, & Planograms
One of the best ways to move product is to maintain an organized store. In addition to helping you lay out the perfect planogram, we will ensure that it is maintained. As part of our regular visits, we will make sure that the designated place is kept tidy, the planogram is perfectly maintained, and all items are in the specified location.
For those products that you want to feature as part of a special program or sale, we can help you set up an endcap or a modular display. We will also stop by according to an established schedule to ensure that they continue to look great.
POP Installation & Materials
As a retail store, your displays, fixtures, and promotional materials are critically important to the success of your store. Sale displays and features should be set up correctly and placed in the perfect spot. Our team members can help with that. We have experience handling all types of fixtures and POP displays.
We also understand that you have a special promotion calendar that dictates when items go on sale and which items will be discounted. Each of these sales is advertised using POP materials, such as shelf talkers, coupon pads, and rebate stickers. These materials are usually placed near or on the products in your store. Our specialists will make sure that these are set up correctly and used by every sales associate.
Supplying the Necessities
There are certain items that every store needs to operate, including sale sheets, clip strips, POP materials, and more. At Devrew, our merchandising reps transport these tools of the trade directly to the store. By doing this, we guarantee that the items are received by the store manager and implemented in the correct manner.
Inventory Management
One of the greatest concerns for any retail store is inventory levels. Every store should have enough of the top-selling products to keep them in stock, and the slow-selling items should never become overstock that sits on the shelf for too long. Our professionals can help you find the perfect balance. To do this we implement regular inventory counts and computer verification. With our inventory management services, you will experience less waste as a company and more sales.
When it comes to perishable items, it is very important that the product is always fresh and maintained. Our Stock Rotation and Replenishment Services will ensure that this is done. With these services, our specialists take time to remove outdated stock and organize the remaining stock.
Store Visits
Many brands and product vendors will have specific sales materials and product displays that need to be maintained over time. To ensure that your locations follow these plans, we will make regularly scheduled visits. During our visits, we will double-check all specified areas and materials, keeping your displays in perfect condition.
As part of this program, our specialists will visit every store in a national or regional chain. We have you covered from coast-to-coast, including those locations in small towns. Additionally, we will work with you to set the schedule for these visits.
In-Store Services
Whether you are preparing for a new product launch or a specific season, our professionals can help prepare your sales staff with in-store demos, training, and more. These demos are perfect for Mother’s Day, Father’s Day, and Christmas. It is a great way to teach your team about all types of products, from health and beauty to toys and small appliances.
Our training programs are also great for everyday products. It is vital that your team members know about the products you offer as well as what sets those products apart from the rest. With that in mind, we offer in-depth training for your team members.
When a new product is ready to launch, there is a lot to consider, such as getting the items on the floor at the right time, displaying the products properly, and ensuring that your sales crew knows about the new items. We can help with all of this, helping you follow the launch timetable to a T.
Working with Customers
In addition to working with your team members, we are also happy to work with the customers, collecting customer surveys and talking to them about your products. Customer feedback is a great way to understand what you are doing right as a retail store and where you need to improve. We can oversee customer surveys, and by utilizing industry-leading technology, you can receive real-time updates.
When introducing something new or trying to push an existing item, product sampling is a great way to draw new customers to a specific item. By offering a free sample of the product, you give your customer a small glimpse into the benefits and perks of that item. With our product sampling service, our professionals will set up a display and offer small samples to store visitors. This will help increase sales and move product.
